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Music + Technology + Random Nonsense from the Music Industry by Ethan Kaplan, VP Product, Live Nation

About iPad Magazines

I enjoyed this read as it outlines a lot of frustrations I have with magazines on the ipad. They are carrying over everything I hate about magazines into a device I love, which is akin to pissing in my pool. The downloads take too long, the organizations never seem to have heard of a good CDN, the layout is very “print” centric and expresses, near literally the hubris that glossy print puts forth.

The iPad was never a panacea for print. It’s a new medium, a new way of representing content, but it is not the magical device that will save print media from itself. Lateral translation of media is not what we want. We don’t want the hubris of print carried over into light, fast machines.

Rethink what it means to be a “magazine” and look at what the device at hand gives you. Stop wasting my time.

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