Poll: Online viewers shun lengthy videos – Yahoo! News
Poll: Online viewers shun lengthy videos – Yahoo! News: online you’re dealing with ADD infused attention economics, so it is much, much more difficult to sustain attention for longer than two minutes. This means that the impetus and onus is on the producer to create compelling content that is longer than 2 minutes, and this should be a GOOD challenge, not a bad one. Don’t forget that great art is created out of constraints rather than open abilities. Look at Sadie Benning and the pixel-vision.